When a student-athlete accepts a college scholarship, it becomes about much more than just the individual. He or she represents a university, a head coach and a team. The last thing a coach or school administration should have to worry about is a student-athlete becoming a game-week distraction because of something posted on social media. And it has happened. Countless times.
I’ll be visiting some college campuses this month to help student-athletes learn to excel on social media and make it a valuable resource rather than a negative distraction. I cover topics such as: Your Brand, The Media and You, Social Media, Avoiding Controversy, Mistakes Athletes Make, Social Media Stupidity, Dumb Tweets, Going Viral and a customized social media analysis of student-athletes’ social media accounts.
I‘ve done this program periodically for several years for colleges, high schools, elementary schools, businesses and individuals, so I’m happy to finally be able to devote a significant amount of time to it. It not only covers proper social media use, but also media training that includes mock interviews in front of the camera. Few things are more eye-opening for student-athletes than seeing what they look and sound like on camera for the first time.
If you’d like to get on the schedule, email me.